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Why Online Reputation Management is so important

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Isn’t it surprising that number of global digital buyers in 2018 was 1.8 billion? This surprising fact by Statista that this is high time you take your business online. But, just creating a website isn’t the only thing that guarantees success. You need to ensure that you have a good reputation online. A reliable online reputation management (ORM) company in the USA will help you achieve the same. When someone plans to purchase a product online, he/she often checks description and technical details. As per the online portal Social Media Today, a customer trusts online reviews 12 times more than description. In fact, the same portal also reported that 80 percent of customers changed their decision related to a purchase after going through online reviews. All these statistics show that why you can’t ignore online reputation. Well, the reputation isn’t just limited to what existing or past customers post about your company. It also depends on what kind of content you post